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Jo & Claire

/Jo & Claire
Jo & Claire

About Jo & Claire

Jo & Claire love to share news and articles which they have been featured in. They also post about news and advice relevant to Belle Bridal.

Beautiful and Affordable: 4 Reasons to Buy Discounted Wedding Dresses

By |August 22nd, 2016|

First of all, it’s important to set your budget. It may seem obvious but by identifying how much your budget allows, you’ll know exactly how much you have to spend, and then you can decide what kind of dress to spend it on. Try not to go for this year’s expensive designer as it will […]

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10 Top Tips for Creating a Magical Wedding Dress Shopping Experience

By |July 11th, 2016|

1. Get plenty of sleep the night before
Perhaps one of the most important tips to adhere to, a good night’s sleep is essential for a magical wedding shopping experience. Shopping for your wedding dress, whilst extremely exciting, can also be absolutely exhausting, and if you’ve spent the previous night indulging on alcohol or staying up […]

How to Create the Perfect Pastel Wedding

By |June 1st, 2016|

Designing a wedding is such an exciting time, and the options (whilst exciting) can be a little overwhelming. That is why we’re here to provide as much guidance and advice as possible to make planning your big day fun, exciting and something to remember forever. This week, we’re looking at how you can create the […]

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Why We Can’t Help Falling in Love with Lace

By |March 22nd, 2015|

Kate remains a bridal icon, but it’s not all about demure design, says wedding dress expert Louisa Shulman.

It’s now three years since lace made the wedding dress headlines after Kate Middleton modelled it to such dramatic effect on her big day, but it is still very much sought-after among brides, especially for sleeves. If you […]

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Dress for Success

By |December 13th, 2011|

Sisters Claire Chapman and Jo Cowan set up bridal shop Belle Bridal in 2009 and expects to double their opening year’s turnover to £100,000 this year.
Why did you start out in business?

We had had the idea for a discount wedding dress shop for 18 months or so and were in full time employment when we […]

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Sisters Help to Cut Bridal Bill

By |September 17th, 2011|

However, two sisters are hoping to make the life of the bride a little easier by selling the stylish wedding dresses at half the normal price.
Belle Bridal Wedding Dress Shop in London

Belle Bridal, set up by Claire Chapman and Jo Cowan, sells shop samples, runway examples and prototypes at discounted rates while offering a one-on-one […]

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Sister Act Brings Wedded Bliss

By |July 27th, 2011|

Started by first-time entrepreneurs Jo Cowan and Claire Chapman, Belle Bridal sells discounted new designer gowns from its own showroom in north London.
A posh frock here will normally set a wedding belle back from £500 upwards to £1,300, a saving of around 50 per cent on store prices.

“Most brides want their own dress that isn’t […]

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Budget Bridal Shop a Match Made in Heaven

By |July 1st, 2011|

A London bridal boutique that claims to be the nuptial equivalent of cut-price designer TK Maxx has become a surprise hit.

Brides on a budget are flocking to Belle Bridal in north London, which sells cut-price wedding dresses. Sisters Claire Chapman and Jo Cowan set up the company two years ago and operate out of Claire’s […]

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